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Inventology How We Dream Up Things That Change the World

Inventology How We Dream Up Things That Change the World
By Pagan Kennedy

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Inventology How We Dream Up Things That Change the World

Inventology How We Dream Up Things That Change the World

~~Rs.1,695.00~~ Rs.1,271.25

Quantity:

Inventology How We Dream Up Things That Change the World

Inventology How We Dream Up Things That Change the World

~~Rs.1,695.00~~ Rs.1,271.25

Product Details
Product Description

Product Details

Publishing Date: 1/26/2016
ISBN : 9780593073476
Number of pages:288
Format :
Genre:

Product Description

A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system.Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed? Where exactly did their great ideas come from, and how did they go about making them a reality?In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. Inand Inventologyand Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to impossible' problems.A must-read for anyone who is curious about imagination, design and innovation,and Inventologyand will inspire and entertain, and will show you how to become more creative.

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