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New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

New look. New system. Same obsession with books. 📖 Old accounts are history—sign up fresh in 30 seconds! Create an account.

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Fools Rush In - Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner

Fools Rush In - Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner
By Nina Munk

Rs.297.00; ~~Rs.495.00~~; Rs.297.00; -40%
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Fools Rush In - Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner

Fools Rush In - Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner

~~Rs.495.00~~ Rs.297.00

Quantity:

Fools Rush In - Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner

Fools Rush In - Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner

~~Rs.495.00~~ Rs.297.00

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Product Description

Product Details

Publishing Date: 38354
ISBN : 9780060540357
Number of pages:368
Format :
Genre:

Product Description

Every era has its merger; every era has its story. For the New Media age it was an even bigger disaster: the AOL-Time Warner deal. At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go bad-and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal -save the politically astute Richard Parsons-has left the company, along with scores of others. Nearly a $100 billion was written off and a stock that once traded at $100 now trades near $10. What happened? Where did it all go wrong? In this deeply sourced and deftly written book, Nina Munk gives us a window into the minds of two of the oddest men to ever run billion-dollar empires. Steve Case, the boy wonder who built AOL one free floppy disk at a time, was searching for a way out of the New Economy. Meanwhile Jerry Levin, who'd made his reputation as a visionary when he put HBO on satellite distribution, was searching for a monumental deal. These two men, more interested in their place in history than their personal fortunes, each thought they were out-smarting the other.

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