Beyond the 80/20 Principle
By Richard Koch

Millions of highly effective people around the world have read Richard Koch's global bestsellerand THE 80/20 PRINCIPLEand and enjoyed a serious advantage in the pursuit of success. Now,and BEYOND THE 80/20 PRINCIPLEand (previously published asand The 80/20 Principle and 92 Other Powerful Laws of Nature)and takes you even further.Including the 80/20 Principle itself - the radical power law that helps you achieve more by doing less -and BEYOND THE 80/20 PRINCIPLEand reveals 92and moreand universal scientific principles and laws that will help you achieve personal success in an increasingly challenging business environment.From natural selection to genes and memes,and BEYOND THE 80/20 PRINCIPLEand demonstrates, in theory and in practice, what science can teach you about business and success. It includes:* Evolution by Natural Selection* Business Genes* Gause's Laws* Evolutionary Psychology* Newton's Laws* Relativity* Quantum Mechanics* Chaos* Complexity* The Tipping Point* Increasing Returns* Unintended Consequences'Richard Koch delivers some sharp cross-disciplinary comparisons and knows his onions on both sides of the business/science fence... Koch's feet are firmly on the ground'and THE SUNDAY TIMESand - Business Book of the Week'Cogently, entertainingly and often controversially, [Koch] draws parallels between the natural universe and the modern business world. Persevere with Koch's often elegant thought processes and you will look at your business quite differently'and ENTERPRISE