{"product_id":"one-plus-one-equals-three-a-masterclass-in-creative-thinking","title":"One Plus One Equals Three: A Masterclass in Creative Thinking","description":"\u003cp\u003eHow do you make something out of nothing?Up\u003cbr\u003e\n your game with this masterclass in creative thinking. Combining Dave \u003cbr\u003e\nTrott's distinctive, almost Zen-like storytelling, humour and practical \u003cbr\u003e\nadvice, One Plus One Equals Three is a collection of provocative anecdotes and thought experiments designed to light a fire under your own creative ambitions. From\u003cbr\u003e\n the First World War sailor who survived being sunk three times in one \u003cbr\u003e\nday to the one-time 'merchant of death' who made his name a byword for \u003cbr\u003e\npeace, and the gypsy who lost two fingers and then reinvented jazz. From\u003cbr\u003e\n boardroom to battlefield, these stories of unconventional wisdom from \u003cbr\u003e\none of the world's true advertising greats are a rallying cry for anyone\u003cbr\u003e\n who wants to think differently, stand out and truly innovate.\u003c\/p\u003e","brand":"Dave Trott","offers":[{"title":"Default Title","offer_id":44231723155516,"sku":"9781447287056","price":1950.75,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/7706\/7836\/files\/9781447287056.jpg?v=1776781610","url":"https:\/\/libertybooksstore.myshopify.com\/products\/one-plus-one-equals-three-a-masterclass-in-creative-thinking","provider":"LibertyBooksStore","version":"1.0","type":"link"}