{"product_id":"identity-designed-the-definitive-guide-to-visual-branding","title":"Identity Designed - The Definitive Guide to Visual Branding","description":"\u003cp\u003ePerfect for students of design, freelancers, and entrepreneurs looking to expand their understanding of effective design in business,and Identity Designedand is the definitive guide to brand identities.Identity Designedand is redefining what it is to have a brand identity. Writtenand by best-selling writer and renowned designer, David Airey,and this book includes a substantialand collection of high-caliberand projectsand from a variety of theand world's most talented designersand and design studios.and You will seeand the history and importance of branding, a contemporary assessment of best practices, and how there's always more than one way to exceed client expectations. This manual doesn't stop there, though. You willand also seeand how toand conduct research,and define strategy,and generate ideas,and develop touchpoints,and implement a style guide, andand future-proofand your designs.Identity Designedand is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business.\u003c\/p\u003e","brand":"David Airey","offers":[{"title":"Default Title","offer_id":44221155803196,"sku":"9781631595943","price":8275.5,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/7706\/7836\/files\/9781631595943.jpg?v=1776768041","url":"https:\/\/libertybooksstore.myshopify.com\/products\/identity-designed-the-definitive-guide-to-visual-branding","provider":"LibertyBooksStore","version":"1.0","type":"link"}