{"product_id":"how-to-market-books-the-essential-guide-to-maximizing-profit-and-exploiting-all-channels-to-market","title":"How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market","description":"\u003cp\u003eRelevant to both new and veteran members of the publishing industry,and How to Market Booksand explains best-practice ways to maximize marketing ROIs and deliver top-line growth. Written by Alison Baverstock, Senior Lecturer in Publishing Studies at Kingston University in the UK, the new edition includes: digital and online marketing; professional and STM publishing; leveraging international sales; and low-cost \"guerrilla\" marketing.\u003c\/p\u003e","brand":"Liberty Books","offers":[{"title":"Default Title","offer_id":44218717765692,"sku":"9780749454715","price":1796.25,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/7706\/7836\/files\/how.jpg?v=1776765055","url":"https:\/\/libertybooksstore.myshopify.com\/products\/how-to-market-books-the-essential-guide-to-maximizing-profit-and-exploiting-all-channels-to-market","provider":"LibertyBooksStore","version":"1.0","type":"link"}